A passion for know-how.

Franziska Cusumano looks back on her exciting first 100 days as Head of Special Trucks.

"Intense. Exciting. Challenging." These were her words to describe her first days on the job as Head of Mercedes-Benz Special Trucks and Custom Tailored Trucks. In the video interview, she talks about her consistently positive experiences, challenges and plans for the future of special-purpose vehicles.

Impressive: teams, customers, products.

At the end of 2022, she took over at the helm of the special-purpose vehicle division – and her passion even intensified during training: Franziska Cusumano is impressed by how well each individual employee knows not only the trucks, but also the customers and their needs. This is where open-mindedness and cohesion intersect with in-depth know-how and enthusiasm for our own products.

Her highlights during these early days were conversations with employees, customers and partners – especially listening, asking questions and learning how to get to grips with the complexity of the business. She also found the new product prototypes and winter testing in Finland just as exciting.

I am very much looking forward to shaping the future of Special Trucks together with this team.

Franziska Cusumano, CEO, Mercedes-Benz Special Trucks and Custom Tailored Trucks

Promising: moving forward into a zero-emissions future.

Franziska Cusumano wants to evolve this exemplary culture and actively shape the future of the company. A key topic is the transformation to zero-emissions trucks. The first step has already been taken with the standard eEconic and plenty of positive customer feedback. The Unimog is also set to become climate-neutral – a research project is investigating the opportunities in this context. Franziska Cusumano also emphasises the importance of focusing on key business areas.

A promising future for Daimler Trucks, of which 100 days are just the beginning.

You're interested in the eEconic?


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The Unimog implement carrier.

Flexible attachment and mounting options, year-round use, cost-effective operation, safe on the road and robust off-road.

The extreme off-road Unimog.

Developed as a reliable powerhouse with one goal: the utmost in indestructibility.

The Econic.

Provides sustainable solutions for increasing emissions in urban areas and ensures optimal working conditions for drivers and crew.

The eEconic.

Powerful, efficient and locally emission-free: the eEconic with pure battery-electric drive.

The Zetros.

The Zetros is efficient, robust and user-friendly – and at home on any terrain.

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for special applications.
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